We Are the MRLA: Courtyard by Marriott Petosky at Victories Square
General Manager: Eric Vert
City: Petosky
Year Founded: 2019
Website: https://www.marriott.com/Courtyard/Petoskey
MRLA Member Since: 2024
Company: American Hospitality Management. CEO Michelle Buekema is a second-generation entrepreneur who gained in-depth experience in hotel management through her husband’s family hospitality business in Michigan. She and her husband, Peter Beukema, now are directly involved in the success of dozens of hotel properties across the state.
What is your business’ niche/specialty?
As a northern Michigan hotel, we strive to provide the best possible up-north hospitality experience and become a home away from home for our guests. Our motto is “When you’re here, you’re Family.”
What are the benefits of operating a family business in this industry?
There are plenty of benefits to keeping a hospitality business in the family, including a focus on persistent improvement and innovation, the ability to build key talent in select individuals, the relationships of loyal stakeholders, and a long-term view of investments. Also, ownership has greater control over how a hotel runs.
Why is the MRLA important to you and your business?
Not only does the MRLA enhance growth and development within our industry, but it’s also important to be a part of a united voice for our industry.
Courtyard Petosky at Marriott Square's Highlights:
City: Petosky
Year Founded: 2019
Website: https://www.marriott.com/Courtyard/Petoskey
MRLA Member Since: 2024
Company: American Hospitality Management. CEO Michelle Buekema is a second-generation entrepreneur who gained in-depth experience in hotel management through her husband’s family hospitality business in Michigan. She and her husband, Peter Beukema, now are directly involved in the success of dozens of hotel properties across the state.
What is your business’ niche/specialty?
As a northern Michigan hotel, we strive to provide the best possible up-north hospitality experience and become a home away from home for our guests. Our motto is “When you’re here, you’re Family.”
What are the benefits of operating a family business in this industry?
There are plenty of benefits to keeping a hospitality business in the family, including a focus on persistent improvement and innovation, the ability to build key talent in select individuals, the relationships of loyal stakeholders, and a long-term view of investments. Also, ownership has greater control over how a hotel runs.
Why is the MRLA important to you and your business?
Not only does the MRLA enhance growth and development within our industry, but it’s also important to be a part of a united voice for our industry.
Courtyard Petosky at Marriott Square's Highlights:
- Focus on cleanliness: This is a top priority for the Courtyard Petosky at Marriott Square, creating a good impression and foundation for the hospitality experience.
- Excellent customer service: The staff is polite, helpful, and always ready to assist the guests with their needs. A friendly environment can go a long way in making guests feel comfortable.
- Offered amenities: With free Wi-Fi, access to a swimming pool and hot tub (saltwater) and a state-of-the-art fitness center, our guests can relax and unwind anytime of the year. We also have outside yard games, our beautiful patio with fireplaces and breathtaking views, and an on-site restaurant called The Bistro.
- Only 2 miles to Lake Michigan. Minutes away from the shores of Little Traverse Bay on Lake Michigan, our hotel allows guests to stay within walking distance of one of Northern Michigan’s defining natural features and relaxing beaches.
- Close to shopping and other attractions: Guests can easily stroll downtown Petosky, enjoying the charming shops in the Downtown Petosky Shopping District Guests will also find they can enjoy easy access to Odawa Casino, the pristine landscapes of Petosky State Park, and any other northern Michigan destination.