We are the MRLA Feature: Sweet Encounter Bakery
Owner Name: Nikki Thompson Frazier
Company: Sweet Encounter Bakery
City: Lansing
Year Founded: 2015
Website: sweetencounter.com
MRLA Member Since: 2015
What does Women's History Month mean to you?
Women’s History is recognizing that women are BOSSES and we have been since the beginning of time. We are the backbones of our families, communities, countries and beyond!
What has been your biggest inspiration as a business owner?
My biggest inspiration has been my mother. Although she is no longer alive, she was an entrepreneur. She owned a beauty salon. She taught me to do what you love and to dream big!
How has your identity shaped your business and brand?
I am a proud black woman-owned business and my identity as a black woman and mother helps me see the world through multiple lenses. This gives me the ability to connect with a wide range of people. My bakery is an inclusive and inviting space and that's what people love most about my brand.
What is your business’ niche/specialty?
We specialize in the best gluten free eats, treats and cooking classes for all ages. We are more than a bakery. We provide memorable encounters; experiences that last a lifetime.
Why is the MRLA important to you and your business?
The MRLA is such a great resource hub for everything a business needs! From the ServSafe classes that helped me develop my standard operating procedures to the legal resources available to members, the benefits are priceless and endless.
Sweet Encounter Highlights:
Company: Sweet Encounter Bakery
City: Lansing
Year Founded: 2015
Website: sweetencounter.com
MRLA Member Since: 2015
What does Women's History Month mean to you?
Women’s History is recognizing that women are BOSSES and we have been since the beginning of time. We are the backbones of our families, communities, countries and beyond!
What has been your biggest inspiration as a business owner?
My biggest inspiration has been my mother. Although she is no longer alive, she was an entrepreneur. She owned a beauty salon. She taught me to do what you love and to dream big!
How has your identity shaped your business and brand?
I am a proud black woman-owned business and my identity as a black woman and mother helps me see the world through multiple lenses. This gives me the ability to connect with a wide range of people. My bakery is an inclusive and inviting space and that's what people love most about my brand.
What is your business’ niche/specialty?
We specialize in the best gluten free eats, treats and cooking classes for all ages. We are more than a bakery. We provide memorable encounters; experiences that last a lifetime.
Why is the MRLA important to you and your business?
The MRLA is such a great resource hub for everything a business needs! From the ServSafe classes that helped me develop my standard operating procedures to the legal resources available to members, the benefits are priceless and endless.
Sweet Encounter Highlights:
- We specialize in gluten free.
- I am a "mompreneur" so you will see my kids working behind the counter and helping with classes. They are an integral part of my business and my success.
- We teach cooking, baking and cake/cookie decorating classes for all ages! Our classes are fun and interactive. We offer experiences over things.
- Our goal is to become one of the first franchised gluten free bakery café’s in the country.
- We are the first black woman owned bakery in downtown Lansing! Our future is bright and we are blazing trails and helping others as we climb.
