 Two years after being named the President of Detroit’s largest brewery, Katy McBrady’s goals for Atwater Brewery are more than stout. Besides being the name of her favorite Atwater beer, “Detroit Hustles Harder” is a sentiment that inspired her return home to Detroit from sunny California, but also something she’s taken to heart as a female leader in the brewing industry. In this conversation, McBrady discusses her vision of Atwater Brewery as Detroit’s quintessential beer as well as her efforts to empower and uplift other women in the industry.  Q: Can you start off with a quick overview of the history of Atwater Brewery and where it stands today?
Atwater Brewery has been in business for 26 years, and we were founded in the River Town District in Detroit. We actually started by brewing a lot of traditional German style beers, but 26 years ago, those weren't necessarily the styles. So we were kind of ahead of our time with what we launched into the Detroit market. If you fast forward about eight years after that, we launched Dirty Blonde, and that quickly became our number-one seller. It still represents about 70% of what we sell, and it's the number-one selling blonde meal style in the state of Michigan. Then we launched two additional taproom spaces, one in Grosse Pointe Park and one in Grand Rapids. We've also launched some other award-winning beers since then, including Vanilla Java Porter, the number one selling Porter style in the state of Michigan. Then recently we've dabbled into the IPA space. So safe to say it's been a busy 26 years for Atwater.
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 “Every shift is a chance to make someone have a better day,” says Curry Lund, the all-star bartender from Holland who’s become locally famous for more than his unforgettable martinis and margaritas.
Originally from Traverse City, Curry has made a difference in the West Michigan hospitality scene, working at Big E’s Sports Grill in Holland and serving up the kind of drinks and experiences that guests return for again and again. He has become a community fixture at Big E’s, known for his impressive work ethic and ability to make people smile. “A 10-second interaction with him will have you laughing and feeling good,” said his coworkers. |
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